Nike

Having originally worked at Nike UK as their Consumer Insight and Ideation Manager, Ruby and subsequently Ruby Pseudo Consulting, have now been working with Nike for over 5 years. Across the London, European and Global headquarters, work has covered everything from a closed, private trend blog to looking after a team of ten youth bloggers for the brand. RPC have produced product briefs, campaign insights, pulled together a myriad of trend and insight tips and worked across the business categories of CSR, Sportswear, Football, Women’s, Sponsorship, Retail, Events and Marketing amongst others.